To make the most of your time at the virtual event, become familiar with the online platform before the actual show. Take advantage of NADA’s Show Orientation sessions on February 4-5 to learn how each area works. By getting the lay of the land in advance, you’ll have the opportunity to determine if they are right for any of your other employees.
Since the show will be hosted during business hours, there’s a good chance that you will be attending the virtual event while juggling emails, phone calls and questions from customers. Identify the sessions that are of high priority for you and dedicate a portion of that time to being present.
The NADA convention includes more than 60 educational workshops and sessions covering a variety of topics relevant to your business. The advantage of being online is that you don’t have to miss out on a presentation, especially if they take place at the same time. They are all recorded so you can watch it on demand at your convenience.
In my last blog, I talked about the digitalization of dealership operations as a top trend this year. As you look for new solutions to address changing consumer preferences and drive more efficiency, check out virtual product demonstrations up close, directly from your browser. You can also schedule demos in advance, so there’s no time wasted waiting for the next session.
Check out our virtual exhibit at NADA 2021.
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